Berkley Frittside Crankbait

The Berkley Frittside Crankbait is a medium-diving, flat-sided plug built around David Fritts’ proven tight action for Bass and Walleye when bites get stingy.

Work it with a steady retrieve and let the tight thump do the convincing—especially in tough, pressured scenarios. Berkley Frittside Crankbait shines with silent, tight actions in very cold or very hot water, running best in water less than 10 feet deep.

Why It Works So Well

• Shows fish a broad, natural look with extra flash, thanks to the classic flat-side profile.
• Keeps bites coming in tough conditions, thanks to a tight balsa-like thumping action.
• Tracks straighter and hits targets more consistently, thanks to the integrated FlashDisc™.
• Hooks up cleanly on a hard strike, making it a dependable bass crankbait with sharp Fusion19™ hooks.